Minecraft Education: Exploring Saudi Heritage with Engaging Math Adventures

In collaboration with with my sister, a math teacher and PhD candidate, we entered a national programming and design competition tailored for educators and students. This competition, endorsed by Microsoft and Apple and facilitated by the Saudi Ministry of Education, provided an exceptional platform for showcasing our combined skills and creativity.

This competition aims to enrich the culture of computer software utilization by fostering the development of advanced skills aligned with the demands of the twenty-first century. It seeks to stimulate creativity, innovation, and software production across diverse fields through playful and simulation-driven learning methods. These approaches are designed to augment learning outcomes, infuse lessons with enjoyment and engagement, and elevate specialized Arabic content through imaginative instructional techniques.

From Vision to Web3: Crafting a Dark Academia NFT Brand with Singaporean Artist

Sebastien Sim, a multifaceted strategist, artist, and innovator situated in Singapore, aspires to launch his inaugural decentralized web3 product through Non-Fungible Tokens (NFTs).

He enlisted my assistance in transforming his ideas and vision into a comprehensive brand, including a brand name, a compelling narrative, a sophisticated art direction, a cohesive visual identity, and support in converting his artwork into digital products. Together, our goal is to create a digital brand that resonates with a community of like-minded individuals.

Aamin Insurance App: Crafting a Seamless Fintech Experience for the GCC Market

Aamin is an upcoming insurance app targeting clients in the GCC region. I was approached by the developing agency in order to brand and design the application itself. A great insurance system allows people to plan ahead without fear of the unknown. Aamin as a marketplace elevates people’s choices and gives them withstanding solutions to their insurance needs.

Madame Ching: Game Art Concept

“.. and beware the Englishman’s skeleton, for he roams the caves for gold, bound by his eternal service for the Crown.”

This game concept is titled “Madame Ching: and the Skulls of the Crown” and it’s a 2D platformer pirate game. The main character is based on the historical figure and Chinese pirate Zheng Yi Sao (a.k.a Ching Shih), the most successful pirate in history.

Rebranding Fancy Café: How Design Elevated an Omani Coffee Experience

Fancy Café is an Oman-based café serving beverages and snacks. The company approached me to rebrand and refresh their visual identity.

As a full rebranding project; it was important to zero in on what made the previous design not work for the client. Taking a few steps back, defining the target audience and unique selling points (USPs) all help in bringing a fresh perspective to the design process.

Knight’s Journey

“As the knight traverses the hills and mountains, he collects red roses and avoids enemies all day long. To what purpose does he endure such hardship? “