About

I am a multidisciplinary designer and artist. with an extensive 8-year tenure in this field (accumulating a total of 14 years of professional experience). I generate design concepts and directions, develop and implement all creative graphics from branding, logo design, layout and publications, packaging and illustrations. My responsibilities encompass project management, including proposal presentations to both prospective and existing clients, as well as comprehensive financial oversight.

I started my career in Saudi Arabia, then I moved to Indonesia at the end of 2017. I have the pleasure of working with clients worldwide on various projects. I have been working freelance for the past few years and it has been a great opportunity for me to refine my managerial prowess and push the boundaries of my design aesthetics.

"Sebagai seorang bi-lingual designer, Wafa' berhasil menyatukan esensi dari kultur timur yang kental dengan kualitas eksekusi visual presentasi yang mumpuni. Eksplorasi ide serta konsep visual yang dihasilkan membentuk cikal bakal desain brand yang dinamis dan kreatif."

Irvan Subekti
Creative Director, IS Creative Studio

Wafa' Babsail

Irvan Subekti
Creative Director, IS Creative Studio

"Sebagai seorang bi-lingual designer, Wafa' berhasil menyatukan esensi dari kultur timur yang kental dengan kualitas eksekusi visual presentasi yang mumpuni. Eksplorasi ide serta konsep visual yang dihasilkan membentuk cikal bakal desain brand yang dinamis dan kreatif."
"Wafa' adalah perempuan yang rajin, dia pandai, berfikir luas ke depan, tidak sombong, bersahabat, selalu tepat waktu jika belajar. Dia benar benar perempuan hebat."

Guru Nura
General Manager, Genius Education Center

Wafa' Babsail

Guru Nura
General Manager, Genius Education Center

"Wafa' adalah perempuan yang rajin, dia pandai, berfikir luas ke depan, tidak sombong, bersahabat, selalu tepat waktu jika belajar. Dia benar benar perempuan hebat."
"We Really appreciate Wafa's creativity and dedication. She is always unique in conceptualizing and branding. The level of commitment, speed and delivery is impressive. I highly recommend her for any branding and designing project."

Taha Al Lawati
Producer, Creative Soul Oman

Wafa' Babsail

Taha Al Lawati
Producer, Creative Soul Oman

"We Really appreciate Wafa's creativity and dedication. She is always unique in conceptualizing and branding. The level of commitment, speed and delivery is impressive. I highly recommend her for any branding and designing project."
"Wafa' is a great creative person, her imagination and vision to create games is unique and peculiar thanks to her roots and knowledge."

Juan León
Creative Indie Game Dev

Wafa' Babsail

Juan León
Creative Indie Game Dev

"Wafa' is a great creative person, her imagination and vision to create games is unique and peculiar thanks to her roots and knowledge."
"Wafa' is a great talent. Her passion and dedication to present high quality work is undoubtable."

Najla' Al-Bassam
Founder, Haya Design Studio

Wafa' Babsail

Najla' Al-Bassam
Founder, Haya Design Studio

"Wafa' is a great talent. Her passion and dedication to present high quality work is undoubtable."
“I engaged Wafa's services for the design of a new communication for a social media campaign for my business. Her creative briefing process was thorough and the design options she presented were all on the mark and represented our identity. She is creative, delivers on time, clearly passionate about design and presenting work up to any business standards. Was a pleasure to work with her. “

Ahmed Rawass
UX Consultant

Wafa' Babsail

Ahmed Rawass
UX Consultant

“I engaged Wafa's services for the design of a new communication for a social media campaign for my business. Her creative briefing process was thorough and the design options she presented were all on the mark and represented our identity. She is creative, delivers on time, clearly passionate about design and presenting work up to any business standards. Was a pleasure to work with her. “
"Wafa' seamlessly assumed her role as the art director of our team, as if it were second nature. In a matter of weeks, she had already demonstrated a remarkable talent for communication, a profound understanding of art, and genuine dedication to bringing the team's vision to life. What truly sets Wafa' apart, however, are her team player spirit and remarkable leadership acumen. Wafa's ability to inspire members of our team and steadfast commitment to draw out the best in each of us makes her an indispensable asset and a joy to work with. We at Blue Tango Street wholeheartedly attest to Wafa's exceptional skillset and wonderful interpersonal nature. We firmly believe Wafa' would be an invaluable asset to any team lucky enough to have her in a lead role."

Bayan Mashat
Co-founder, Blue Tango Street

Wafa' Babsail

Bayan Mashat
Co-founder, Blue Tango Street

"Wafa' seamlessly assumed her role as the art director of our team, as if it were second nature. In a matter of weeks, she had already demonstrated a remarkable talent for communication, a profound understanding of art, and genuine dedication to bringing the team's vision to life. What truly sets Wafa' apart, however, are her team player spirit and remarkable leadership acumen. Wafa's ability to inspire members of our team and steadfast commitment to draw out the best in each of us makes her an indispensable asset and a joy to work with. We at Blue Tango Street wholeheartedly attest to Wafa's exceptional skillset and wonderful interpersonal nature. We firmly believe Wafa' would be an invaluable asset to any team lucky enough to have her in a lead role."
"I have known Wafa' since 2016. She has shown a great progress and dedication to work. You can count on her help whenever is needed. She is both hardworking and a reliable asset in any project."

Elham Uthman
Account Manager, Shaddah Design Studio

Wafa' Babsail

Elham Uthman
Account Manager, Shaddah Design Studio

"I have known Wafa' since 2016. She has shown a great progress and dedication to work. You can count on her help whenever is needed. She is both hardworking and a reliable asset in any project."
"وفاء بابصيل فنانة تحمل روح جميلة وهذا ينعكس في أعمالها الرهيبة وتترك بصمتها في التصميم مما يمنحني شعور الإنبهار في كل مرة اشاهد العمل."

Radhyah Omar
Digital Marketer

Wafa' Babsail

Radhyah Omar
Digital Marketer

"وفاء بابصيل فنانة تحمل روح جميلة وهذا ينعكس في أعمالها الرهيبة وتترك بصمتها في التصميم مما يمنحني شعور الإنبهار في كل مرة اشاهد العمل."
“I don’t recall a time in Wafa’s life where she wasn’t creating, searching, learning, or exploring something. For the past 15 years I’ve known Wafa’, she never ceased to amaze me by her killer problem solving skills and her most efficient and creative use of resources in hand. Wafa’ is smart, bold, dynamic, kind and genuine. It’s been an honor and a blessing to have known her.”

Zahraa Almajed
Executive Administrator, Friend and Champion

Wafa' Babsail

Zahraa Almajed
Executive Administrator, Friend and Champion

“I don’t recall a time in Wafa’s life where she wasn’t creating, searching, learning, or exploring something. For the past 15 years I’ve known Wafa’, she never ceased to amaze me by her killer problem solving skills and her most efficient and creative use of resources in hand. Wafa’ is smart, bold, dynamic, kind and genuine. It’s been an honor and a blessing to have known her.”
"وفاء واحدة من أفضل الذين عملت معهم على الاطلاق، ويمكن الاعتماد عليها في مجال تصميم الغرافيك بلاشك! لقد عملت معها ووجدت لديها إلماما بكافة القواعد، وفهما لاحتياجات المشروع وهي دائما ما تقدم مفاهيما وتصاميما خلاقة. ومن الناحية الابداعية فهي تبادر طوال الوقت، كما تتمتع بالتوازن المثالي بين الابداع النشط والنابض، والدهاء لحل المشكلات بشكل تحليلي، مع القدرة قي ذات الوقت على التركيز بكفاءة على كافة التفاصيل وخلق نتيجة نهائية ناجحة."

Fatima Bakhashwain
Journalist, Copywriter

Wafa' Babsail

Fatima Bakhashwain
Journalist, Copywriter

"وفاء واحدة من أفضل الذين عملت معهم على الاطلاق، ويمكن الاعتماد عليها في مجال تصميم الغرافيك بلاشك! لقد عملت معها ووجدت لديها إلماما بكافة القواعد، وفهما لاحتياجات المشروع وهي دائما ما تقدم مفاهيما وتصاميما خلاقة. ومن الناحية الابداعية فهي تبادر طوال الوقت، كما تتمتع بالتوازن المثالي بين الابداع النشط والنابض، والدهاء لحل المشكلات بشكل تحليلي، مع القدرة قي ذات الوقت على التركيز بكفاءة على كافة التفاصيل وخلق نتيجة نهائية ناجحة."
"Wafa’ is highly dedicated & loyal to her job and deliverables, values personal development & growth, and brings to the table exceptional work ethic."

Bilal Hallab
Managing Director, The Social Clinic

Wafa' Babsail

Bilal Hallab
Managing Director, The Social Clinic

"Wafa’ is highly dedicated & loyal to her job and deliverables, values personal development & growth, and brings to the table exceptional work ethic."
"Wafa' quickly became my mentor shortly after we met. Even though it was all online, her personality and persistence to learn and succeed never failed to amaze me. Wafa' is creative, inspiring and most importantly hard working. She always has extra room for learning something new, and no matter what she learns Wafa' always manages to make use of it creatively."

Bushra Aljaber
UX/UI Designer, Awesome Human Being

Wafa' Babsail

Bushra Aljaber
UX/UI Designer, Awesome Human Being

"Wafa' quickly became my mentor shortly after we met. Even though it was all online, her personality and persistence to learn and succeed never failed to amaze me. Wafa' is creative, inspiring and most importantly hard working. She always has extra room for learning something new, and no matter what she learns Wafa' always manages to make use of it creatively."
"عادة ما تبحث البدايات عن الاطمئنان وثقة الخطوات.اشياء لا يصرح بها ولا ينتظرها من يطلب تصميم او شعار من وفاء. لكنها اشياء تستطيع أن تمنحها لك باحترافية نابعة من قلب مقاتلة."

Dua Badr
Primary Teacher, Friend and Champion

Wafa' Babsail

Dua Badr
Primary Teacher, Friend and Champion

"عادة ما تبحث البدايات عن الاطمئنان وثقة الخطوات.اشياء لا يصرح بها ولا ينتظرها من يطلب تصميم او شعار من وفاء. لكنها اشياء تستطيع أن تمنحها لك باحترافية نابعة من قلب مقاتلة."
0
0
Wafa' Babsail

Before going solo; I worked as a Graphic Designer at Haya Design Studio; one of the leading design studios in Jeddah, Saudi Arabia. My experience included working on projects from conceptualizing to production and finalizing in all graphic fields such as branding, layouts, editorials, product design and packaging, Illustration, animation, photo editing and web design among other things.

My previous experiences include management positions such as being Community Manager at The Social Clinic; the first social media agency and social business consultancy in Jeddah, Saudi Arabia. My role included driving community strategy, leading content creation, moderation, analytics, presentation and pitching concepts among other roles.

Across my professional trajectory, I have had the privilege of collaborating with an extensive array of clients from diverse fields. This spectrum encompasses the governmental sector, FMCG, NPOs and NGOs, trendy cafes and roasteries, as well as traditional and contemporary restaurants, jewelry, fashion, education, health, art exhibitions, NFTs, Fintech, hospitality, and an array of personal brands and events.

I am very passionate about video games. For me; games challenge us to make a better reality, cultivate problem-solving and mental agility skills, and they are the ultimate tools for empathy.

Presently, I hold the position of Art Director at Blue Tango Street, an indie video game development studio with a remote-first approach. Our focus lies in crafting narrative-driven games that embody life’s teachings, our enthusiasm for enjoyment, and the significance of play in the human journey. 

My responsibilities encompass a wide spectrum, including but not limited to establishing the visual identity and artistic direction for the studio’s flagship game “Job Will Hunting.” Additionally, I offer art direction and valuable input to our team of artists. Collaboratively, I work alongside the production department to forge pipelines that guarantee harmonious synchronization between schedules, plans, and the intricate interplay of creative and technological requisites.

Check my full credentials here